Employ these article marketing strategies to build traffic to your website. You probably realize that advertising your online business with articles is a great way to increase traffic to your site. One of the benefits of article marketing, is that you do not have to pay money to advertise.

You do not have to pay to post your articles to online directories. Once your article is accepted to the directory, it stays there forever. Your article will keep promoting your website.

Your articles must be short and to the point. But they should not be so short that they look like mini blog posts. They should be between three hundred and five hundred words. Any longer and people will not take the time to read them. Any shorter and people will think you did not take the time to research your topic.

Your article should be written at the third grade level. The articles are to inform and not to impress. Do not try to put in large words or use complicated sentence structure. Make your article fun and enjoyable. But remember, it is the information that is important, and not your writing prowess.

Use keywords in your title and in your first paragraph and then place them every one hundred words. If you use your keywords too often throughout your text, the article directories will not accept your article.

It is a good idea to use numbers in your article title. You can use a title that reads, five ways to do, three reasons why you should, three steps towards; you get the idea. People like to know what they will get from reading your article.

When you create your bio information that you place in your resource box, make sure to include the link to your website. But also, have a call to action in your resource box. Tell the reader to click your website link to receive a special free gift such as free report or eBook.

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